01 𝑺𝒛𝒏 1

Season 1 Collection

Released on March 17, 2023, the Season 1 Collection marked the beginning of Yamasaki Co. Created from a vision built through adversity, it represents the journey from boyhood to manhood, from hopelessness to survival, and from survival to success. Every piece serves as a reminder that greatness is never given—it is earned through relentless work, unwavering discipline, and the courage to keep moving forward when the path is uncertain.

The foundation of Yamasaki is built on values that never go out of style: honor, respect, hunger, discipline, sacrifice, and an unbreakable work ethic. These principles shaped the brand from its very first release and continue to define everything that follows.

Season 1 is dedicated to the memory of Daniel Squalls.
November 28, 2022.
R.I.P. 💔₂ₓ

His memory lives on through every step of the journey, inspiring the pursuit of purpose, resilience, and the belief that every setback can become the beginning of something greater.

This is where the story began..